![]() Its 2009 release The Princess and the Frog was a relative box office disappointment, possibly because princesses are now associated with a niche audience. And, she adds, the princess paradigm may even have painted Disney into a corner. Orenstein points out that linking girls' development to appearance has been repeatedly shown to put them at risk for mental health issues such as depression and low self-esteem. ![]() Instead, she says, it primes them and puts them "on this sort of trajectory that from Disney princess at 3 and a full complement of Lip Smackers at 4 and Keeping Up with the Kardashians at 7 and America's Next Top Model at 11." ![]() "We feel like it retains or reinforces an innocence in little girls in a world that is feeling increasingly threatening and sexualizing of little girls," she says.īut Orenstein argues that the emphasis on beauty in princess culture doesn't protect little girls. ![]() Pop Culture The Fairy Tale Struggles To Live Happily Ever After "Christian Louboutin just came out with a glass slipper shoe for grown-ups," Orenstein notes, adding dryly, "I'm waiting for the Snow White coffin so we can go womb to tomb." She says princesses are no longer just the provenance of little girls. In 2011, Peggy Orenstein wrote a book about it called Cinderella Ate My Daughter: Dispatches from the Front Lines of the New Girlie-Girl Culture. Disney princesses in particular work as the engine of a massive marketing campaign that fuels a $4 billion industry. If you want to sell something to little girls right now, chances are you'll slap a princess on it. "And they brought out, at the Korean restaurant, a princess plate to try to entice her to eat," Ragsdale says, laughing. For example, she describes a recent visit to a Korean restaurant where her daughter refused to try the unfamiliar food. Kami Ragsdale, a mom at the party, says these little girls are so princess-obsessed that it's typical for grown-ups to use princesses as leverage. I'm waiting for the Snow White coffin so we can go womb to tomb.
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